We ensure the quality of our Gildan soft style unisex shirts, and your tee should last through MANY washes, but the durability of colors may vary based on how you wash the product. We are not responsible for any fading or quality deterioration of the product. Please follow the washing instructions carefully. We ask that you wait to wash product for 24-48 hours and wash in cold water inside out and tumble dry on low to increase longevity.